The Revenue Analytics window helps in understanding the correlation between page performance and revenue. It helps in predicting the Revenue gain by improving the page performance. revenue analytics is also dependent on page load time. The four card options on the Revenue Analytics page depicts the following:

• Total Revenue: This shows the total revenue for the period selected in $.
• Trailing 30 Days Sales: This shows the last 30 days’ sales in terms of $.
• Monthly Opportunity: This shows how much revenue is generated on a monthly
• Annualized Opportunity: This shows how much revenue is generated in a yearly

Opportunity Gain

Opportunity gain refers to the potential increase in revenue that a business or organization could achieve by taking advantage of specific opportunities or optimization strategies. In opportunity gain, you can see the following three graphs which are listed below:

• Page Performance Improvement vs Revenue Gain Per Day: Page performance improvement, refers to how efficiently a web page loads and interacts with the users. It contains factors like: page load time, responsiveness, user experience etc whereas, Revenue Gain Per Day refers to the increase in the income that an online business experiences as a results of its activities.
• Page Performance vs Revenue: Page performance refers to how fast and efficiently a web page loads and responds to user interactions. It comprises various aspects such as: page load time, responsiveness, user experience (UX) and conversion rate whereas, Revenue is the income generated by your business through various activities such as: sales of products or service, subscription, advertising There are following details which you can see in the Page performance vs Revenue graph:
  • Page Views: A page view is when a tracked web page on your website is loaded.
  • Sessions: This shows the session for which the comparison is done.
  • Order Total: This shows the total value of the order placed in the period selected. Order Count: This shows the number of orders count during the period selected.
  • Conversion Rate: This shows the conversion rate in the absence of any events. Onload(sec): This shows the onload time, occurs when the processing of the page is complete and all resources of the page have finished downloading.
    
    Note: You can check/uncheck the legends of these details for show/hide the plotted graph, which are shown on the graph UI.
• Optimized Page Performance Metric vs Revenue Gain Per Day: Optimizing page performance involves focusing on specific metrics that reflect the speed, responsiveness, and overall user experience of your website. There are some key metrics to be considered which are as follows: Page Load Time, Time to First Byte (TTFB), First Contentful Paint (FCP), First Input Delay (FID) etc whereas, Revenue Gain Per Day refers to the increase in income your business experiences on a daily basis due to various factors such as increased sales, improved user engagement, and better conversion rates. It's the ultimate goal for most businesses.

Chart Context Menu

In chart context menu, you can perform the following operations which are listed below:

• View in Full Screen: This option is used to see the graph in full screen mode.
• Print Chart: This option is used to print the chart context.
• Download PNG Image: This option is used to download the chart context in PNG
• Download JPEG Image: This option is used to download the chart context in JPEG
• Download PDF Document: This option is used to download the chart context in PDF format.
• Download SVG Vector Image: This option is used to download the chart context in SVG

Revenue Analytics

You can also see the revenue analytics data in the tabular format which has the following column listed below:

1. Page Name: This will show the name of the page from which the revenue was hit.
2. Onload: This will show the overall loading time for the page.
3. Optimal Onload: This will show the ideal page load time for the revenue.
4. Revenue Opportunity: This will show the potential or favorable situation that could lead to an increase in income or financial gains for a business or individual. It represents a chance to generate more revenue or profit from existing or new sources.
5. % of traffic slower than optimal page speed: This shows the percentage of page speed which is slower than the optimal page speed due to traffic.
6. What if web page loads 1 sec faster: This shows the result of the web page if it loads 1 sec faster.
7. What if web page loads 2 sec faster: This shows the result of the web page if it loads 2 secs faster.
8. What if web page loads 3 sec faster: This shows the result of the web page if it loads 3 secs faster.

Note: Opourtunity Gain graphs changes as per clicking the different Page Name. It reflect the respective page name graph by selecting the page name.

Global Action Items

• You can also see the previous and the next graph on the revenue analytics window. To see the next graph, you have to click on the Next To see the previous graphs, you have to click on the Previous icon.
• You can also view the revenue analytics details in a tabular format, in the Revenue Analytics drop-down.
• In the table of revenue analytics, you can perform the following operations which are listed below:
  1. Search: In this you can perform the global search operation in the table. To apply the search operation, you have to click on the Search box.
  2. Toggle Column: In this you can Show/Hide a column in the table. To apply the show/hide operation, you have to click on the Toggle Column icon.
  3. Column Filter: In this option, you can apply search in a particular column and filter the table. To apply the column filter, you have to click on the Column Filter icon.
  4. Export Table: In this option, you can download the table by clicking on the Export Table icon. You can download the table in the following formats which are listed below:
     • Export as CSV: If you want to download the table in the .csv file format, then you can select this option from the drop-down.
     • Export as Excel: If you want to download the table in excel format, then you can select this option from the drop-down.